In this session, we’ll take a closer look at customer service and ask, are you giving your customers everything they need to do business with you? We’ll explore different customer types, how to spot them, how they interact with you and your business, and, most importantly, how to keep them coming back.
Why Attend This Session?
Running Time: 1 hour 30 minutes
This Session Includes:
Driver Trainers, ADIs and PDIs who want to improve their customer service approach
Trainers looking to better understand pupil behaviour, expectations, and needs
Those aiming to build stronger relationships and increase repeat business
Trainers reviewing how customers experience their services from first contact onwards
Anyone seeking practical, people-focused business skills
No prior customer service or business training is required.

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Live online sessions that provide short, focused training on a wide range of topics relevant to driver and rider trainers. Each session is delivered by an industry expert and designed to be affordable, accessible, and time-efficient. These sessions are ideal for building knowledge, staying professionally up to date, and working towards further qualifications. They offer a convenient way to complete CPD without the need for travel or significant time commitments. Designed for medium-sized groups, usually accommodating 20 to 40 attendees, with minimal interaction.
This session is delivered via Zoom, allowing Driver Trainers to join from the comfort of their own home or office. Zoom is a widely used video conferencing platform that enables live, interactive participation without the need for travel. The Zoom link will be sent on the working day before the session and again 30 minutes before the session starts. Please ensure you are able to access and navigate Zoom before the session starts. If you’re unable to join due to technical issues, we cannot guarantee a place on an alternative session.
To take part, you’ll need:
During this live session, you will be able to: